BMGT-150/BMGT-150H: International Business Issues Seminar
1 Credit (Interdisciplinary and Emerging Issues Core)
This course provides a more in-depth exploration of current issues in business across all disciplines. The course will frame backbone disciplines–economics, finance, human resource management and marketing–around the issues of globalization and social responsibility. The primary methodology will be to analyze a business that will be expanding into global markets, evaluating the options of exporting, licensing, contract manufacturing, and direct investment.
Students will do an environmental scan and focus on analyzing the demand in the marketplace, financing options, people management, and marketing opportunities.
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