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SBUS-105: Marketing Methods for Small Business

SBUS-105: Marketing Methods for Small Business


SBUS-105: Marketing Methods for Small Business

(1 Credit)

Marketing and advertising principles as they apply to the small business; marketing elements, demographics, the marketing and advertising interface, direct mail, using various media, the ad budget, and developing a theme. Restricted to Small Business Management majors or with permission of the director. Also available through Online Learning.

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